Latest Samsung Phones are available in a wide range including the basic consumer phones and the high-end business class phones. Their cheap consumer phones for the low-end market are often considered better styled and shaped that the ones by most other makers. Their high-end products include Smart phone and business phones with touchscreen. These mobiles are available in various designs including candy bar, slider, clam shell and touchscreen. Samsung have always incorporated the latest in technology and style to keep their rivals on the brink of their toes. Like the latest Pixon12 that has an impressive 12 mega pixel camera with 28 mm wide-angle lens and auto-focus. The camera features in this phone like touch autofocus, Geo-tagging, face, smile and blink detection, wide dynamic range, Smart Auto mode and image stabilization are really up to date and dynamic. It intends to compete with the Sony Ericsson Satio which has similar features but lacks the edge of a 28 mm wide angle lens and the sophisticated imaging features available in the Pixon12.
Samsung was declared the largest mobile phone manufacturer in the United States and also the 2’nd largest mobile maker in the world, in the year 2008. Presently Samsung are the largest manufacturer of LCD panels which are incorporated into the various Samsung touch phones and smart phones.
With the increase in demand for touchscreen phones in the global market, a gradual demand for economic models in the mid-range segment for touch-phones have also increased. Sensing the same, Samsung have recently come out with a model called the Samsung Star, also known as Tocco Lite which is a medium priced GSM touch-phone for beginners. Although it’s not a Smart phone and lacks WI-Fi Samsung have revealed that they are contemplating on releasing a 3G version of the model as well. It has a full size touchscreen and uses Samsung popular TouchWiz user interface. The TouchWiz is a highly enhanced and upgraded interface which offers quick navigation solutions and provides platform for many applications. It has been incorporated into most of the touch phones from Samsung. Also included in the Samsung Star are a 3.2 mega pixel camera with flash, a media player, document viewer, Email, Smart Unlock feature and a web browser. This phone is presently in competition with the LG Cookie.
Apart from Nokia, Samsung have the largest selection and range of phones to compete with any brand in the market. Like the previously mentioned Pixon12, which was an answer to Sony Ericsson Satio, and it’s OmniaPRO series which is set to compete against all Blackberrisque business phones in the market. Impression, B3310, Gravity2 and OmniaPRO are some of the latest Samsung mobiles with side sliding full QWERTY keypad. While Ultra Touch, Jet, Omnia II and Omnia HD are some of the popular phones in Samsung Touch series. One of the latest Samsung mobiles is the Samsung S9110, a unique watch phone equipped with a TFT touchscreen and 40 MB internal memory. It also comes with Class10 GPRS, MP3 player, Organizer and Bluetooth.
Inspite of the fact that the position of Samsung mobiles in the market is really strong, they are bound to face some stiff competition from rivaling brands like Sony Ericsson and others in the coming times.